Monday, December 19, 2011

Loyalty Program Marketing

It's a good power point explain the secret of the loyalty program Loyalty Programme Marketing
View more presentations from Huw Hopkin

Chicken Noodle Soup part 2


From Unknown to Known Section


Chicken Noodle Soup is quite traditional soup. Is there any interesting fact / story or history in behind?

First, I have never thought people will make Chicken Noodle Soup as a song, but I when I google it, it pop up these two videos.
Official 

"Chicken Noodle Soup accompanying dance has inspired many new dancers to express themselves in way such that it is commonly performed in teen clubs, parties and high school affairs in New York. Some suggest this dance phenomenon has evolved to mimic movements similar to those done in voguing."




Chicken Soup has a long history from different history. For example, Chinese use chicken soup as a soup base for various noodles such as Wonton soup. Jewish often put noodles, dumpling in the chicken soup. However, the famous name, "Chicken noodle soup" is more likely from US and Canada soup even though American and Canadian had a traditional to put noodles in chicken soup. In 1930, Campbell Soup has a product "chicken soup with noodles", but when it was advertised on the radio show by a slip of the tongue the soup was referred to as "chicken noodle soup" It's interesting that Campbell was preparing to discontinue the product of "chicken soup with noodles" due to low sales, but later on amount of people asked Campbell for Chicken Noodle Soup. Then Campbell changed the name to Chicken Noodle soup and became one of the best selling products. 


Last, when people get sick especially flu or cold, doctors encourage people to chicken noodle soup to treat symptoms. However, Chinese doctors discourage people to have chicken soup because it slows down the recovery. According to Wiki, "in 2000, scientists at the University of Nebraska Medical Center in Omaha studied the effect of chicken soup on the inflammatory response in vitro. They found that some components of the chicken soup inhibit neutrophil migration, which may have an anti-inflammatory effect that couldhypothetically lead to temporary ease from symptoms of illness. However, since these results have been obtained from purified cells (and directly applied), the diluted soup in vivo effect is debatable. The New York Times reviewed the University of Nebraska study, among others, in 2007 and concluded that "none of the research is conclusive, and it's not known whether the changes measured in the laboratory really have a meaningful effect on people with cold symptoms."

Saturday, December 17, 2011

Chicken Noodle Soup Part 1

Tonight I made a chicken noodle soup for dinner. I kind of make it with what I have in the kitchen and use my imagination to make it. Within 30mins I finished cooking and washing my dishes. Here is how I  did it


Ingredient: 
3 Medium Carrot (cut in 1/4 inch slice)
2 Medium Cooking Onion (cut in dice)
1 Campbell Chicken Broth 900ml (low sodium)
3 Chicken Breast (Cut in dice)
Salt, fresh ground Pepper and thyme
Chopped Spagetti
Water

How I cook: 
1. Cut chicken breast in dice, use salt and soy sauce to season for 15 mins
2. While waiting for chicken breast, boil water for chopped spagetti, pour chicken broth in big pot and heat it up, cut carrot in slice and onion in dice
3. Heat up the pan, use 1 table spoon of olive oil for pan fire carrot and onion. At the same time, rise spagetti in cold water then put it in chicken broth pot.
4. After pan fire carrot and onion, pour them in chicken broth pot.
5. Don't wash the pan, put another table spoon of olive oil, pan fire the chicken breast. Since I need to wait for about a min to let one side cook, I used this minute to wash the dishes that for preparation.
6. Ground fresh pepper while pan-firing chicken breast. Then pour the chicken breast into pot.
7. Boil it for 15 mins in medium heat.


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